Originally posted on VentureBeat:

This is a guest post by professor, Reynol Junco

We’re in the middle of an Educational Technology (“ed-tech”) startup boom.

Research by GSV Advisors shows a sharp increase in investments in education companies almost doubling between 2007 and 2011 to $930 million. Data from the National Venture Capital Association shows that investment in ed-tech companies has almost tripled between 2002 and 2011.

It’s no surprise that the number of ed-tech startup companies has grown exponentially and will continue to do so into the foreseeable future.

The market is flooded with these startups and clearly, there is a great deal of interest from venture capital firms.

Many ed-tech startups typically build their product because one of the founders had a particular issue in college that they think can be addressed with a new technology or by building an education version of an existing technology.

For instance, a founder might think “I used to forget to bring my chemistry book to class…

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